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Websites and Web Apps That Work As Hard As You Do

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You don't need a big agency. You need a clear plan.

We work with small businesses, early-stage founders, and solo operators who are:

  • Embarrassed by an outdated or DIY website
  • Unsure which tools or platforms to use
  • Worried that a real website will blow up the budget
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Professional websites for small businesses — without the confusion or big-agency price tag.

Herb Software is a two-person digital studio that helps small businesses get a clean, modern, and fast online presence — so you can look professional, get found, and stop worrying about your website.

The essentials your business actually needs

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Website Design & Development

Clean, modern websites that load fast, look professional, and work on every device.

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Workflows, Automation & AI

Lead forms, booking, notifications, and AI helpers that plug into your tools and cut manual follow-up.

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SEO, Local SEO, GEO & AEO

On-page SEO, local and GEO signals, and AEO-ready content that help you show up in “near me” searches and AI-powered answers.

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Consulting & Mentorship

Not sure what you need? Straightforward guidance on what to build, fix, or automate next — and how to grow in stages.

Let's make your website an asset, not a headache.

If you're overwhelmed by tools, stuck with an old site, locked into bad hosting, or don't even know where to start, we can help you sort it out. We'll show you what you actually need, what you don't, and how to get to a professional online presence that fits your budget.

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A simple, five-step process

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Discovery

We learn your business, goals, and constraints.

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Strategy

We map out structure, tools, and priorities.

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Build

We design, develop, and integrate what you actually need.

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Launch

We handle the technical rollout so everything works on day one.

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Support

We stay available for tweaks, improvements, and future phases.

Work With Herb Software

Herb Software is a two-person studio focused on clean, performant websites, web applications, and simple systems that actually support your business. You work directly with the people doing the work, get clear communication instead of jargon, and solutions sized for small-business budgets — not big-agency overhead.

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